Then I wrote today’s newsletter for you.
I get it – the lifestyle of “you’ve gotta work hard to make money” is all that’s ever been modeled for us. We were taught to not trust people if they weren’t working hard for money.
Believe me. Growing up in a farming and ranching community in eastern Colorado, there’s a badge of honor to be worn for putting in a “hard day’s work”.
And I’m not saying it’s all soirees and pedicures over here in my office. I work. Actually, I love to work.
But what I don’t do is over work or any busy work without purpose.
What do I mean?
I mean that every action I take in my business has a specific purpose that’s directly connected to my goal.
And on top of this, I don’t take full responsibility for reaching my goals, that’s way too much pressure to put on yourself. I expect a higher power, divine guidance, the Universe, my intuition, whatever you want to call it to freaking have my back.
Why?
Because it’s exhausting to be in a space where we’re trying to control every aspect of our businesses on our own.
How do I do this? I use one of my favorite tools that one of my mentors, Mike Dooley, shared in his book Leveraging the Universe.
Here’s how it works:
I have never “found” a client and I consistently earn over $20,000 a month.
How?
Because clients find me.
This is the part of my business that I delegate because it is impossible to “find” clients.And honestly it sounds painful as well, right? It makes you into an email or social media lurker, stalking Facebook for your next client.
It doesn’t work and it doesn’t feel good.
You can’t control exactly who’s going to open the email you send out or who’s going to see your sales page or your post in the Facebook group. So stop trying.
What you can do is everything on the left side of the triangle. Be persistent and make your desires a non-negotiable.
One of my favorite quotes right now that I heard one of my mentors, Gina Devee, mention recently is, “Your most powerful form of marketing is your joy.”
And I stand by this 100%.
Yes, have your systems and structures set up. Have a schedule so that your newsletters and solo-mailers are going out regularly. Get really great at one form of marketing like social media.
It happens to me over and over again. I’m not out chasing clients down. When I’m not working, I’m out snowboarding in the mountains, spending time with my husband or girlfriends or traveling.
And guess when I get requests from new clients?
When I get cell service after a long awesome day on the slopes, not when I’m sitting in front of my computer hoping someone will reach out.
I’m not saying stop working and go play all the time. There’s a balance. And the last thing I see women entrepreneurs do is play too much and have too much fun.
Be a smart business owner, create packages, write your newsletters, put together a marketing plan.
But also take time to enjoy life and delegate tasks you have no control over like “finding clients” to a higher power like the abundant Universe.
To Being Magnetic to Dream Clients
And Living Free!
xo Jess
P.S. Ready to book more dream clients but afraid you’ll have to work even harder?
This fear can block the money and clients you’re working so hard for.
If you’re ready to earn more with ease then I invite you to explore high-level support and find out if my most popular private mentorship, 4 Months to Financial Freedom, is for you.
JESSICA CAVER LINDHOLM
Hey Rockstar! I'm Jessica Caver Lindholm, visionary, self-made millionaire and intuitive entrepreneur and I'm here to help you remember who you are and become all of it, now. Let's get started.
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