Many new business owners try to jump ahead rather than really mastering the basic, and often most important, parts of their business first.

That’s why I highly recommend to all my clients (as it was also recommended to me when I was first starting) to focus in and master the foundational pieces.

It can be really easy for us to get distracted by the next hot marketing fad, the new way to offer packages, or switching our focus from offering one package to the next (and to the next).

I’ve found that getting clear on your message and creating a signature offering that you focus on for 90 days can make all the difference in creating momentum.

This business is like a new language or learning to play an instrument. If you do it consistently, if you practice it, it will work. It’s not up to chance – it’s up to your desire, persistence and your consistency that will determine the results that you receive.

For instance, if you decided to learn Japanese, practiced it for a month in a class and weren’t all of a sudden fluent, you wouldn’t say, “Oh, this isn’t working.” You’d realize that you’re new to it and you’ve come a long way but have just a little further to go before you’ve really mastered the language.

But, just because you haven’t mastered it yet doesn’t mean you’re not making progress or that you weren’t able to read the road signs or order dinner from a local in this new language. You just hadn’t completely mastered it yet.

It’s the same thing with your business. Stay focused on your practice.

Just because you didn’t make 10k in the first 30 days, doesn’t mean you’re a failure and should quit. Look at what you have accomplished so far and celebrate every milestone: launching your website, getting clear on your packages or offerings, maybe even signing up your first paying client or raising your rates.

You’ve worked hard to set a solid foundation in this language we call business, right?

Now it’s time to take it to the next level. And the way we do this as business owners is by building a following, a community, an audience.

All the clarity in the world doesn’t matter if we don’t have a community to share our message, expertise and offerings with.

Action Step:

It’s time to actively grow your community on a daily basis — ideally, your list, but can also include your FB group, Instagram following, etc.

How many people would you like to add to your list by the end of this month? Break it down, how many new leads do you need to connect with a day?

Which list building tools are you most attracted to (using free marketing on FB or Instagram, FB ads, hosting webinars, etc) that you can start using today to reach your goal?

It’s time to actively grow your community on a daily basis — ideally, your list, but can also include your FB group, Instagram following, etc.

How many people would you like to add to your list by the end of this month? Break it down, how many new leads do you need to connect with a day?

Which list building tools are you most attracted to (using free marketing on FB or Instagram, FB ads, hosting webinars, etc) that you can start using today to reach your goal?